MEDIA

MEDIA

MEDIA

FEATURED VIDEO

PRESSURE by Scimmy
This music video was created in the Ottawa area. The video encapsulates a lot of handheld motion mixed with multiple locations. The camera and editing work was done this way to encapsulate the positive feel of the music.

VERTICAL

VERTICAL

VERTICAL.

Shorts / Reels / Clips

Overall, shorts, reels, and clips are all effective formats for creating engaging vertical video content that can help brands capture their audience’s interest and increase their visibility online.

With more and more people using their phones on a day to day basis as well as social media platforms pushing for vertical video content. It is important to create vertical content for your brand. The mobile first approach is key for a brand to effectively engage with their audience, increase visibility, and enhance the overall user experience.

Shorts

Shorts are short-form vertical videos that are often 60 seconds or less in length. They are typically created for platforms like TikTok, Instagram Reels, and YouTube Shorts. Shorts are designed to be easily consumable, engaging, and shareable, making them a popular format for brands and creators looking to reach a broad audience quickly.

Reels

Reels are short, entertaining videos that are created and shared via  Instagram. They are similar to TikTok videos and allow users to create 15 to 60-second multi-clip videos set to music or audio tracks. Instagram Reels are a great way for brands to showcase products, share behind-the-scenes content, and connect with their audience in a fun and interactive way.

Clips

Clips are short segments of video content extracted from longer videos or live streams. They are often used to highlight key moments, share snippets of a larger video, or promote upcoming content. Clips can be shared on various social media platforms and can be used in marketing campaigns to attract viewers’ attention and drive engagement.

Horizontal

Horizontal

Horizontal

Story Telling / promotional / Music Videos

With vertical video becoming popular horizontal video is still key to have as a brand. Having horizontal videos allows for more content versatility providing more video to showcase detailed visulas. Horizontal video is ideal for content such as storytelling, interviews, tutorials, commercials, and product demonstrations. Having a horizontal video provides a more engaged experience for the viewer and allows for more of a creative expression, and consistency. Horizontal videos are better suited for desktops, laptops, and larger screens. This type of video format is ideal when posting content on Youtube, Facebook, and your website.

Overall horizontal videos can help maintain brand consistency across all marketing channels, including websites, social media platforms, and video streaming sites. By incorporating both horizontal and vertical videos in your content strategy, you can create a cohesive brand identity and reinforce your messaging across various touchpoints.

Promo Reel GarageFloors4Less Ottawa mx101
Promo Reel GarageFloors4Less Ottawa